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Home
New Arrivals
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About Us
The Tide
Contact

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What is Salt & Tide Co?

Salt & Tide Co started with a simple idea that shopping locally should feel personal, not transactional. After years running my gift and stationery shop in Warrnambool, I found myself drawn more and more to fashion, jewellery and the little things that make a woman feel like herself. So in 2026, I took the leap and reimagined the whole store from the ground up.

I'm a mum, an artist, and someone who's spent the better part of six years building a business from scratch in this town I love right on the Great Ocean Road, where the coast shapes everything about how we live and dress. That's where the name comes from: the salt in the air, the tide that never stops moving. It felt like the right home for a boutique that's relaxed, a little cheeky, and genuinely made for the women who shop here.

Every piece on our racks is chosen with care a mix of Australian designed and locally made brands alongside pieces I've created myself. Nothing here is filler. If it's in the store, it's because I'd wear it, gift it, or want it in my own home.

Salt & Tide Co is also about community. We're a small, local team, some of us have been with the shop for years and we love getting to know the people who walk through our door, whether that's for a birthday gift, a new outfit, or just a chat. This isn't a big faceless brand. It's me, my team, and a shopfront on Liebig Street that we're genuinely proud of.

Thanks for being part of the story so far, there's a lot more to come.

— Maddy, founder of Salt & Tide Co

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Products

40cm Pearl Plated Necklace

40cm Pearl Plated Necklace

$30.00

Regular price Sale price $30.00
Absolutely Flawless – Black – Reality Eyewear

Absolutely Flawless – Black – Reality Eyewear

$69.00

Regular price Sale price $69.00
Absolutely Flawless – Mocca – Reality Eyewear

Absolutely Flawless – Mocca – Reality Eyewear

$69.00

Regular price Sale price $69.00
After Hours Black Long Sleeve Lace Tee

After Hours Black Long Sleeve Lace Tee

$74.95

Regular price Sale price $74.95